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    • Home About
    • Wine Vineyard
    • Cannabis & Hemp
    • Patho Lab Services
    • Certification Services
    • Food Farming
    • Farm Policy & Politics
  • Home About
  • Wine Vineyard
  • Cannabis & Hemp
  • Patho Lab Services
  • Certification Services
  • Food Farming
  • Farm Policy & Politics

CANNABIS & HEMP-LICENSE/PERMIT AND COMPLIANCE

 

Michael Wegner: Trailblazer in the Cannabis and Hemp Revolutions

Welcome to the official platform of Michael Wegner, a Northern California native who has been a cornerstone in the evolution of the legal cannabis industry since its early days. With a career that started in 2009 under California's pioneering medical cannabis laws, Michael has not only witnessed but has also shaped the transformation of cannabis from a medical novelty to a booming industrial sector.


From Advocacy to Action: Shaping the Cannabis Landscape

Michael's journey in the cannabis world began when the industry was in its nascent stages, and the framework for legal cannabis was still a vision waiting to be realized. He quickly became a prominent advocate and a lobbyist, engaging with local policymakers and stakeholders to develop some of the nation’s first cannabis policies and regulations. His work helped lay the foundational stones in states like California, Oregon, Washington, and Colorado—each with its own unique cannabis culture and challenges.


A Versatile Leader with a Rich Tapestry of Roles

Over the years, Michael has embraced various influential roles that have allowed him to touch virtually every facet of the cannabis industry. As a Non-Profit Founder and CEO, he spearheaded initiatives that supported the community and promoted sustainable practices. His expertise also extends to being a grower, where he applied his deep understanding of cannabis cultivation to produce premium quality products. His talents don’t stop there; Michael has been a general manager, seminar speaker, teacher, professor, coach, and controller, making him a trusted advisor and confidant for many legacy operators transitioning into regulated markets.


Pioneering the Hemp Industry’s Growth

The legalization of hemp through the 2019 Farm Bill was a watershed moment for the industry, and Michael was at the forefront of this new era. He navigated the complex integration of hemp into existing cannabis businesses, addressing the challenges and opportunities it brought. His strategic foresight enabled him to work on policies that shaped the industrial practices of the burgeoning hemp sector, pushing for advancements that enhanced production efficiencies across the board.


Expert Consulting for a Thriving Future

Today, Michael Wegner offers his extensive experience and vast network to support cannabis and hemp businesses nationwide. He provides strategic guidance to founders, CEOs, investment groups, operations managers, and producers, helping them navigate the intricate landscape of:

  • Legal Compliance: Ensuring your operation is fully compliant with all relevant laws and regulations.
  • Market Strategy: Understanding and leveraging current market conditions to your advantage.
  • Operational Resources: Sourcing everything needed to build a successful business model.
  • Product Positioning: Strategically placing your products in the market for optimal performance.


Essential Questions for Success

Before advancing your cannabis or hemp business, Michael suggests considering these vital questions to ensure a solid foundation:

  • Are you fully aware of the legal and regulatory impacts on your business?
  • Do you understand how market conditions could affect your operations?
  • Have you identified reliable sources for the necessary resources?
  • Do you have a strategy for product placement?
  • What are the critical questions you should be asking right now?


Wisdom and Experience

"The cost of education in this industry can be steep. It's wiser to learn from the mistakes of those who have paved the way." - Michael Wegner


The journey through the cannabis and hemp industries is filled with potential pitfalls and opportunities. With Michael Wegner’s seasoned guidance, you can navigate this evolving landscape confidently, turning challenges into success stories. 


Call or email to schedule consultation now!

+1 (707) 349-8742

consultingfirmwegner@gmail.com

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Northern California Cannabis

Northern California Cannabis Acers Michael Wegner

NorCal cannabis operation; managed, designed, built and implemented by Michael Wegner Consultant 

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